Privacy Policy

Last Updated: October 21, 2025
At UtahDirect, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

1. Information We Collect

Information You Provide

We collect information you provide directly to us, including:
  • Account information (name, email, password)
  • Business information (name, address, phone, description, photos)
  • Payment information (processed securely through Stripe)
  • Reviews, ratings, and other content you submit
  • Communications with us (support requests, feedback)

Automatically Collected Information

When you use our Service, we automatically collect:
  • Device information (IP address, browser type, operating system)
  • Usage data (pages visited, time spent, clicks, searches)
  • Location data (if you enable location services)
  • Cookies and similar tracking technologies

Information from Third Parties

We may receive information about you from third-party services, such as social media platforms (if you sign in with Google, LinkedIn, or Facebook) and payment processors (Stripe).

2. How We Use Your Information

We use your information to:
  • Provide, maintain, and improve our Service
  • Process transactions and manage subscriptions
  • Send you service-related communications
  • Respond to your inquiries and provide customer support
  • Personalize your experience and show relevant content
  • Detect, prevent, and address fraud and security issues
  • Comply with legal obligations and enforce our Terms
  • Send marketing communications (with your consent)

3. How We Share Your Information

We may share your information in the following circumstances:
  • Public Information: Business listings, reviews, and ratings are publicly visible on our platform
  • Service Providers: We share data with vendors who help us operate (hosting, payment processing, analytics)
  • Legal Requirements: We may disclose information if required by law or to protect our rights
  • Business Transfers: Information may be transferred in connection with a merger or sale
  • With Your Consent: We may share information when you explicitly authorize us to do so

4. Data Security

We implement appropriate technical and organizational measures to protect your information, including encryption, secure servers, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:
  • Remember your preferences and settings
  • Analyze how you use our Service
  • Provide personalized content and advertisements
  • Improve security and prevent fraud
You can control cookies through your browser settings, but this may affect functionality.

6. Your Rights and Choices

You have the right to:
  • Access and receive a copy of your personal information
  • Correct inaccurate or incomplete information
  • Request deletion of your personal information
  • Object to or restrict processing of your information
  • Withdraw consent where processing is based on consent
  • Opt out of marketing communications
  • Request data portability
To exercise these rights, contact us at privacy@utahdirect.net.

7. Children's Privacy

Our Service is not intended for children under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

8. Third-Party Links

Our Service may contain links to third-party websites. We are not responsible for the privacy practices of third parties. We encourage you to read their privacy policies.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. By using our Service, you consent to such transfers.

10. Data Retention

We retain your information for as long as necessary to provide our Service, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information, except where we are required to retain it by law.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last Updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy, please contact us:
  • Email: privacy@utahdirect.net
Your Privacy Matters
We are committed to protecting your privacy and being transparent about how we collect and use your information. If you have concerns or questions, please don't hesitate to contact us.